Viral Tourism

Earlier yesterday I heard that Wael Ghonim was taking some of my suggestions here to heart and was working on a viral tourism campaign for Egypt. Meanwhile, not sure who is behind this video, but it is pretty cute, my only objection would be that I hate their choice of background music, highly irrelevant.

Coca Cola Company Redemption

Seeing as I find it in me to dis them when they suck. I feel obliged to commend them when they do good. I must say, I LOVE the new Sprite campaign. Kudos!

Coca Cola Zero

Now, I stand to gain/lose absolutely nothing by this, no vested interest in the Pepsi or Coca Cola companies what-so-ever. However, I have a genuine curiosity and a love for the game they call Marketing. So, kindly indulge me, humor me the airheadedness of my questions: 1) Did you watch/listen to the new Coca Cola...

7 Up Trick

Can you figure out how this works??? 1) Go to the link below. After reading each window, click on Fido in the lower right corner of the picture. 2) In the last window type in your answer in the white box using the keyboard (there is NO cursor). 3) Watch the paper in Fido's hand....

Do you know who this is? (The reveal)

Dear blog readers, you've all been part of a brand awareness test of a product near and dear to my own heart. I'm crushed at the results but here is my chance to make things better. ZLOT (character above) is the brain chid of a good friend of mine. He is the lead star on...

Do you know who this is?

Ouff, this reminds me of your work

A couple of friends of mine are into making small home movies and editing them with effects and soundtrack and credits and all. They're quite good and are usually very sarcastic with a brilliant hidden message. Came across this in a forward and it reminded me of them. I miss those days.

SOS and TV

Like quite a few of my fellow bloggers, I ended up at the SOS concert this Friday. Only due to inconvenient MBA schedule I was there for a grand total of 1 hour. During this hour of basking in the sun I got to hear a band I'd never heard before "IdleMind". I must say...

Fadfadation’s Tag

Tagged by Fadfadation. Upon answering 27 questions apparently I'm: What Famous Leader Are You? personality tests by similarminds.com What leader did you expect I would be? If you are reading... you are tagged! Meanwhile, bloggerz, I'm sick as a dog and any medical advise welcome. Provided the word "needle" is not mentioned. Also, I'm in...

Studying Marketing

Since I have to suffer, I decided to share the knowledge/joy 😀 Among the concepts in product positioning is POP (Points Of Parity). It basically means that to position your product in the mind of your consumer, you relate it to products/concepts he is familiar with and show that you share that feature/concept/ percieved value....

Clean glass